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Advertising screens in the places your customers already are.

ABRANEX installs and owns IoT-connected advertising terminals inside cafés, gyms, shops and transit venues — and gives any local business a self-serve dashboard to book, design and launch a campaign in minutes, with a receipt that proves it ran. Field-proven in our first market since 2025. No agency required.

Min. campaign
1 day
From
€8/day
First city
Copenhagen
Terminal 001 · Copenhagen Live
TODAY AT MADS' CAFÉ
Venue type
Café
From, per day
€8
Min. booking
1 day
Illustration of a planned terminal. Photography will replace this once the Copenhagen pilot is installed.

Two DOOH markets already exist in Denmark. Neither fits a café, salon, or gym.

Enterprise infrastructure

AFA JCDecaux Denmark holds over 40% of the Danish DOOH market, with long municipal contracts and premium locations; Ocean Outdoor Denmark covers malls and transit across the Nordics. Built for national brands, not a five-minute local budget.

Outdoor screen marketplaces

Reklameskærm.dk and Lokal Reklame Spot offer self-serve booking on roadside and window-facing screens across Denmark. But they aggregate screens other people already own — they do not place hardware inside a venue.

The gap that's left

Nobody owns and installs IoT-monitored screens inside the venue itself — a café counter, a gym floor, a salon waiting area — with a booking flow built for that venue's own advertiser: the shop two doors down.

An owned-hardware, self-serve DOOH network with a delivery guarantee.

We own the terminals and depreciate them over three years — advertisers and venue owners never pay for hardware directly.

01

Owned IoT terminals

Standardized 40–50″ screens installed and owned by ABRANEX in high-footfall venues — cafés, gyms, retail, transit. Each terminal reports status live.

02

Self-serve booking

Local businesses book, design, and launch a campaign in minutes. No agency, no roadside contract.

03

Tamper-evident proof of play

Every play is logged — screen, timestamp, duration, device status — in a log that cannot be quietly edited. A shortfall against your guaranteed plays is credited automatically, not by manual claim.

04

Programmatic layer

Agencies and larger advertisers plug into the same network for scale, on top of the same self-serve infrastructure.

Automated shortfall crediting is in pilot validation.

IOT TERMINALS Café Gym Retail store Transit stop Cloud Platform Scheduling · Billing · Playback data DEMAND Local business Self-serve dashboard Agencies Programmatic layer

The DOOH shift is underway.

The global DOOH market is projected to grow from €17.9B in 2024 to €33.8B by 2030 — a 10.7% CAGR.

Denmark's digital ad spend is growing +8.8%/yr, reaching €1.65B by 2026 — and Danish out-of-home advertising is projected to grow +5.88%/yr to €95.5M by 2029.

Digital screens are replacing static posters across Denmark. But the two paths to advertise on them today are built for different customers than the café down the street. That access gap is what ABRANEX is built for.

Our competition for this budget is not JCDecaux. It is the €80 a month that a Copenhagen salon currently spends on Instagram.

Sources: Grand View Research, DOOH Advertising Market Report, 2025–2030; Denmark Digital Ad Spend Business Report, 2026; Statista Market Forecast, Out-of-Home Advertising — Denmark. USD figures converted at €1 = $1.1559 (Aug 2026).

Global DOOH market

€17.9B → €33.8B

10.7% CAGR, 2025–2030. Source: Grand View Research, DOOH Advertising Market Report, 2025–2030.

€0B €9B €18B €27B €36B €17.9B €33.8B 2024 2030

Endpoints are published figures (USD-sourced, converted at €1 = $1.1559). The intermediate curve is compounded from the stated growth rate, not separately sourced.

Denmark, out-of-home advertising

+5.88%/yr → €95.5M

Projected growth to 2029. Source: Statista Market Forecast, Out-of-Home Advertising — Denmark.

Launched once. Building the Danish network now.

The platform has been live in our first market since 2025. If you run a venue in Copenhagen or want to advertise locally, we'd like to talk.